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Concept Version 6
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Value-Based Pricing

Value based pricing

Value based pricing

Value-based pricing focuses entirely on the customer as a determinant of the total price/value package.

Source

    Boundless vets and curates high-quality, openly licensed content from around the Internet. This particular resource used the following sources:

    "Figure 2 Value Based Pricing."
    http://commons.wikimedia.org/wiki/File:Figure_2_Value_Based_Pricing.jpg Wikimedia CC BY-SA.

Related Terms

  • willingness to pay
  • consumer buying process
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