tangible

Psychology

(adjective)

Real or concrete.

Related Terms

  • sociability
Marketing

(adjective)

Touchable; able to be touched or felt; perceptible by the sense of touch; palpable.

Related Terms

  • intangible

Examples of tangible in the following topics:

  • Types of Long-Lived Assets

    • The two major asset classes are tangible assets (e.g., buildings and equipment) and intangible assets (e.g. copy rights).
    • There are two major types of long-term assets: tangible and non-tangible.
    • Tangible assets include fixed assets, such as buildings and equipment.
    • Property, plant, and equipment are tangible, long-lived assets used in the operations of the business.
  • Benefits and Solutions

    • Goods will need to be displayed to show the tangible benefits, such as their quality and features.
    • The four levels of a product include: core, tangible, augmented, and promised .
    • Once the core product has been indicated, the tangible product becomes important.
    • This tangibility is reflected primarily in its quality level, features, brand name, styling, and packaging.
    • The four levels of a product include: core, tangible, augmented, and promised.
  • Intangibility

    • However, it is possible to give tangible proof for the quality of service, such as through state test scores.
    • Intangibility is used in marketing to describe the inability to assess the value gained from engaging in an activity using any tangible evidence.
    • It is often used to describe services where there isn't a tangible product that the customer can purchase, that can be seen, tasted, or touched.
    • To reassure the buyer and build his confidence, marketing strategists need to give tangible proof for the quality of service.
  • Defining Product

    • A soccer ball is an example of a tangible product.
    • Most goods are tangible products.
    • For example, a soccer ball is a tangible product .
    • A soccer ball is an example of a tangible product, specifically a tangible good.
    • Break down the different components that make up tangible and intangible products
  • Product categories

    • For instance, a product can be classified by durability and tangibility.
    • Packaged goods are tangible and are consumed in one or a few uses, such as in the case of beer, soap, or fuel.
    • Durable goods are tangible and survive many uses.
    • Non-durable goods are tangible, but they provide benefits for a short time.
  • Assets

    • Anything tangible or intangible that is capable of being owned or controlled to produce value and that is held to have positive economic value is considered an asset.
    • Two major classes are tangible assets and intangible assets .
    • Tangible assets contain various subclasses, including current and fixed assets.
  • Service Operations

    • Services operations often encounter different opportunities and challenges than tangible goods, and thus require unique operational considerations.
    • They are an occurrence, not a tangible good.
    • Inseparability - Services cannot be pulled into different parts or separated (as many tangible goods can be—which makes operations management quite different for products).
    • Without a tangible good to ship, handle and produce, operational managers are instead focused on the execution of an activity to fill a consumer need.
  • Total Assets Turnover Ratio

    • Anything tangible or intangible that is capable of being owned or controlled to produce value, and that is held to have positive economic value, is considered an asset.
    • Tangible assets contain various subclasses, including current assets and fixed assets.
  • Consumer Products

    • A consumer product is any tangible product for sale that is used by a person or household for non-business purposes.
    • A consumer product is generally any tangible product for sale that is used for personal, family, household or non-business purposes.
  • Indefinite-Life Impairment

    • Because Indefinite-life tangibles continue to generate cash they can't be amortized; they must be evaluated for impairment yearly.
    • Indefinite-life tangibles are not amortized because there is no foreseeable limit to the cash flows generated by those intangible assets.
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