per capita incomes

(noun)

The average income or income per person that is calculated by taking a measure of all sources of income in the aggregate (such as GDP or Gross National Income) and dividing it by the total population. It does not attempt to reflect the distribution of income or wealth.

Related Terms

  • Industrialized
  • developing nation

Examples of per capita incomes in the following topics:

  • Measuring the Economic Environment

    • In order to compare per capita economic growth among countries, the total sales of the countries to be compared may be quoted in a single currency.
    • They have high literacy, modem technology, and higher per capita incomes.
    • Many Latin American nations fit into this category, and they exhibit rising levels of education, technology, and per capita incomes.
    • Usually, the most significant marketing opportunities exist among the industrialized nations, as they have higher levels of income, one of the necessary ingredients for the formation of markets.
  • Trade and Globalization

    • By 2008, the economy was 16.7 times the size it was in 1978, and 12.1 times its previous per capita levels.
  • Applicable Legislation

    • For example, utilities in Oregon can spend only ½ per cent of their net income on advertising.
    • In 1978, about 14 per cent of all passengers had to change airlines to reach their destination; by 1995, this number fell to about 1 per cent.
  • Value of Personal Selling

    • With increased competition, higher travel and lodging costs, and higher salaries, the cost per sales contract continues to increase.
    • First, experienced sales people sometimes realize that the only way their income can outpace their cost-of-living increase is to change jobs.
  • Understanding The Consumer + The Planning Process

    • Demographic characteristics – Statistical data about people that helps us segment large groups into smaller groups based on age, ethnicity, gender, income, family size, and geographic location
    • 25-34, college educated, early career income, office worker, no kids, dating or recently married
    • 25-34, college educated, early career income, office worker, no kids, dating or recently married
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