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From Isolation to World War II: 1930–1945
Conclusion: WWII and the US
U.S. History Textbooks Boundless U.S. History From Isolation to World War II: 1930–1945 Conclusion: WWII and the US
U.S. History Textbooks Boundless U.S. History From Isolation to World War II: 1930–1945
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Conclusion: WWII and the U.S.

The post-World War II period in the United States witnessed unprecedented economic prosperity and important social developments, including critical shifts on the labor market, rise of mass consumerism, "baby boom," and the rapid growth of civil rights movement. 

Learning Objective

  • Summarize the effects of the war on the American economy and society at large.


Key Points

    • In the aftermath of World War II, the U.S. economy grew at an unprecedented pace. Technological changes resulted in the massive growth and development of manufacturing, agriculture, and industry.
    • The return of nearly 12 million veterans resulted in a massive shift on the labor market, with women and African Americans being pushed out of the jobs they had gained during the war. 
    • Mass consumer spending  and consumerism that accompanied it represented one of the consequences (as well as one of the key ingredients) of the postwar economic boom.
    • The birth rate started shooting up in 1941 and then continued to soar until reaching a peak in the late 1950s, resulting in what is known as the post-war "baby boom."
    • Despite the prosperity of the postwar era, a significant minority of Americans, predominantly Americans of color, continued to live in poverty: between one-fifth to one-fourth of the population could not survive on the income they earned.
    • The post-war period also witnessed a rapid growth of the Civil Rights Movement, with the Brown v. Board of Education of Topeka (1954) case being a turning point that, with other critical cases, marked the shift towards the notion of "direct action."

Terms

  • Green revolution

    A set of research and development of technology transfer initiatives occurring between the 1930s and the late 1960s (with prequels in the work of the agrarian geneticist Nazareno Strampelli in the 1920s and 1930s), that increased agricultural production worldwide.

  • Interstate Highway System

    A network of controlled-access highways that forms a part of the National Highway System of the United States. President Dwight D. Eisenhower championed its formation. Construction was authorized by the Federal Aid Highway Act of 1956, and the original portion was completed 35 years later, although some urban routes were cancelled and never built.

  • Brown v. Board of Education of Topeka

    A landmark 1954 case of the United States Supreme Court which explicitly outlawed segregated public education facilities for black and white Americans, ruling so on the grounds that the doctrine of "separate but equal" public education could never truly provide black Americans with facilities of the same standards available to white Americans. One hundred and one members of the United States House of Representatives and 19 Senators signed "The Southern Manifesto" condemning the Supreme Court decision as unconstitutional.

  • baby boom

    Any period marked by a greatly increased fertility rate. This demographic phenomenon is usually ascribed within certain geographical bounds. In the United States, the post-World War II period was marked by this phenomenon.


Full Text

UNPRECEDENTED ECONOMIC PROSPERITY

Despite the massive destruction, most war-affected economies recovered in the aftermath of the World War rather rapidly but no country enjoyed prosperity comparable to that of the United States'. The middle class swelled, as did GDP and productivity. Between 1945 and 1960, GNP grew by 250%, expenditures on new construction multiplied nine times, and consumption on personal services increased three times. By 1960, per capita income was 35% higher than in 1945. As a result of the postwar economic boom, 60% of the American population had attained a "middle-class" standard of living by the mid-50s (defined as incomes of $3,000 to $10,000 in constant dollars), compared with only 31% in the last year of prosperity before the onset of the Great Depression. Between 1947 and 1960, the average real income for American workers increased by as much as it had in the previous half-century.

Technological developments greatly influenced changes in agriculture. Ammonia from plants built during World War II to make explosives became available for making fertilizers, leading to a permanent decline in real fertilizer prices. The early 1950s was the peak period for tractor sales in the U.S. as the few remaining horses and mules were phased out. The horsepower of farm machinery underwent a large expansion. A successful cotton picking machine was introduced in 1949. Research on plant breeding produced varieties of grain crops that could produce high yields with heavy fertilizer input. This resulted in the Green revolution, beginning in the 1940s.

Air transport was a major beneficiary of the war. The United States was the leading producer of combat aircraft during World War II and had a large surplus of machine tools and manufacturing facilities for airplanes at the end of the war. There were also experienced airplane manufacturing and maintenance personnel. Additionally, radar had been developed during the war. The aircraft industry had the highest productivity growth of any major industry, growing by 8.9% per year from 1929-1966. Land transportation was also about to witness revolutionary changes as the construction of the Interstate Highway System began in 1956.

After the Cold War began in 1947 and especially after the Korean War began in 1950, military spending soared. President Eisenhower feared that excessive military spending would damage the economy, so he downsized the Army after Korea and shifted priorities to missiles and nuclear weapons (which were much less expensive than army divisions). He also promoted the Interstate Highway System as necessary for national defense, and made space exploration a priority. His successor John F. Kennedy made a manned mission to the moon a national priority. Much of the new spending went to California and the West, a continuation of wartime spending. An even greater impact came in the South, where it stimulated a modernization of the economy away from cotton towards manufacturing and high technology. 

SOCIAL TRENDS

Wartime rationing was officially lifted in September 1945, but prosperity did not immediately return as the next three years would witness the difficult transition back to a peacetime economy. 12 million returning veterans were in need of work and in many cases could not find it. In addition, labor strikes rocked the nation, in some cases exacerbated by racial tensions due to African-Americans having taken jobs during the war and now being faced with irate returning veterans who demanded that they step aside. The huge number of women employed in the workforce in the war were also rapidly cleared out to make room for their husbands. 

After the initial hurdles of the 1945-48 period were overcome, many Americans found themselves flush with cash from wartime work due to there being little to buy for several years. The result was a mass consumer spending spree, with a huge and voracious demand for new homes, cars, and housewares. Increasing numbers enjoyed high wages, larger houses, better schools, more cars and home comforts like vacuum cleaners, washing machines—which were all made for labor-saving and to make housework easier. Consumerism represented one of the consequences (as well as one of the key ingredients) of the postwar economic boom. 

As economic prosperity empowered couples who had postponed marriage and parenthood, the birth rate started shooting up in 1941, paused in 1944-45 (with 12 million men in service), and then continued to soar until reaching a peak in the late 1950s (the post-war "baby boom"). As women had been forced out of the labor market, many chafed at the social expectations of being an idle stay-at-home housewife who cooked, cleaned, shopped, and tended to children. In 1963, Betty Friedan publisher her book The Feminine Mystique which strongly criticized the role of women during the postwar years and was a best-seller and a major catalyst of the women's liberation movement. 

United States birth rate (births per 1000 population). The red segment from 1946 to 1964 is the postwar baby boom, with birth rates starting to drop around 1960.

As economic prosperity empowered couples who had postponed marriage and parenthood, the birth rate started shooting up in 1941, paused in 1944-45 (with 12 million men in service), and then continued to soar until reaching a peak in the late 1950s (the post-war "baby boom").

Despite the prosperity of the postwar era, a significant minority of Americans continued to live in poverty: between one-fifth to one-fourth of the population could not survive on the income they earned. The older generation of Americans did not benefit as much from the postwar economic boom especially as many had never recovered financially from the loss of their savings during the Great Depression. Many blue-collar workers continued to live in poverty, with 30% of those employed in industry. Racial differences were staggering.  In 1947, 60% of black families lived below the poverty level (defined in one study as below $3000 in 1968), compared with 23% of white families. In 1968, 23% of black families lived below the poverty level, compared with 9% of white families.

CIVIL RIGHTS MOVEMENT

Voting rights discrimination remained widespread in the South through the 1950s. Fewer than 10% voted in the Deep South, although a larger proportion voted in the border states, and black Americans were being organized into Democratic machines in the northern cities. Although both parties pledged progress in 1948, the only major development before 1954 was the integration of the military.

In the early days of the Civil Rights Movement, litigation and lobbying were the focus of integration efforts. The U.S. Supreme Court decisions in Brown v. Board of Education of Topeka (1954) and other critical cases led to a shift in tactics, and from 1955 to 1965, "direct action" was the strategy—primarily bus boycotts, sit-ins, freedom rides, and social movements. Brown v. Board of Education of Topeka was a landmark case of the United States Supreme Court which explicitly outlawed segregated public education facilities for black and white Americans, ruling so on the grounds that the doctrine of "separate but equal" public education could never truly provide black Americans with facilities of the same standards available to white Americans. One hundred and one members of the United States House of Representatives and 19 Senators signed "The Southern Manifesto" condemning the Supreme Court decision as unconstitutional.

Governor Orval Eugene Faubus of Arkansas used the Arkansas National Guard to prevent school integration at Little Rock Central High School in 1957. President Eisenhower nationalized state forces and sent in the US Army to enforce federal court orders. Governors Ross Barnett of Mississippi and George Wallace of Alabama physically blocked school doorways at their respective states' universities. Birmingham's public safety commissioner Eugene T. "Bull" Connor advocated violence against freedom riders and ordered fire hoses and police dogs turned on demonstrators during the 1963 Birmingham Children's Crusade. Sheriff Jim Clarkof Dallas County, Alabama, loosed his deputies during the "Bloody Sunday" event of the Selma to Montgomery march, injuring many of the marchers and personally menacing other protesters. Police all across the South arrested civil rights activists on trumped-up charges.

Soldiers from the 101st Airborne Division escort nine black students into the all-white Central High School in Little Rock, Arkansas, after the Supreme Court declared school segregation to be unconstitutional (1957).   

The 1954 Brown v. Board of Education of Topeka was a landmark case of the United States Supreme Court, which explicitly outlawed segregated public education facilities for black and white Americans.

 

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