glocalization

(noun)

The global distribution of a product or service that is tailored to local markets.

Related Terms

  • international division of labor
  • globalization

Examples of glocalization in the following topics:

  • Thinking Globally

    • Two ideas that have emerged from these studies are glocalization and hybridization.
    • Glocalization was a term coined by a Japanese businessman in the 1980s and is a popular phrase in the transnational business world.
Subjects
  • Accounting
  • Algebra
  • Art History
  • Biology
  • Business
  • Calculus
  • Chemistry
  • Communications
  • Economics
  • Finance
  • Management
  • Marketing
  • Microbiology
  • Physics
  • Physiology
  • Political Science
  • Psychology
  • Sociology
  • Statistics
  • U.S. History
  • World History
  • Writing

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