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Concept Version 6
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Delivering Excellent Service Quality

Customer Life Cycle

Customer Life Cycle

The above diagram shows the different stages in the customer life cycle, that marketers should pay attention to.

Source

    Boundless vets and curates high-quality, openly licensed content from around the Internet. This particular resource used the following sources:

    Saylor.
    http://www.saylor.org/site/wp-content/uploads/2012/05/Bus101-Book-May2011.pdf CC BY.

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