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Introduction to Nonprofit Marketing
Nonprofit Marketing
Marketing Textbooks Boundless Marketing Introduction to Nonprofit Marketing Nonprofit Marketing
Marketing Textbooks Boundless Marketing Introduction to Nonprofit Marketing
Marketing Textbooks Boundless Marketing
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Concept Version 6
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Unique Issues in Nonprofit Marketing Strategies

American Red Cross Disaster Relief

American Red Cross Disaster Relief

The Red Cross is dedicated to saving lives and helping people prepare for and respond to medical emergencies. As a result, any measure of their marketing strategy's success must use non-financial measurements such as lives helped.

Source

    Boundless vets and curates high-quality, openly licensed content from around the Internet. This particular resource used the following sources:

    "FEMA - 4700 - Photograph by Jocelyn Augustino taken on 09-17-2001 in Virginia."
    http://commons.wikimedia.org/wiki/File:FEMA_-_4700_-_Photograph_by_Jocelyn_Augustino_taken_on_09-17-2001_in_Virginia.jpg Wikimedia Public domain.

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