Objective
(adjective)
 Not influenced by irrational emotions or prejudices.
Examples of Objective in the following topics:
- 
Defining Objectives and Formulating Problems
- 
Promotional Objectives
- 
Objectives of a Sales Promotion
- 
Defining the Marketing Objectives
- 
Organizational Objectives
- 
Understanding The Agency System + Account Services- Objectives are business and communications goals clients hope to achieve with a given campaign.
 
- 
Developing Insights and an Action Plan
- 
Defining Campaign Objectives
- 
Collecting Data
- 
The Common Market of the Southern Cone (MERCOSUR)