nonprofit

(noun)

An organization that exists for reasons other than to make a profit, such as a charitable, educational, or service organization.

Related Terms

Examples of nonprofit in the following topics:

  • Unique Issues in Nonprofit Marketing Strategies

    • In the United States, two of the wealthiest nonprofit organizations are the Bill and Melinda Gates Foundation, which has an endowment of $38 billion, and the Howard Hughes Medical Institute (HHMI), which has an endowment of approximately $14.8 billion.
    • Excellent marketing strategies have enabled these two nonprofit organizations to be well known around the world for their efforts.
    • Designation as a nonprofit and an intent to make money are not related in the United States.

  • Societal Role and Nonprofits

  • Direct Marketing

    • Direct marketing allows businesses and nonprofit organizations to advertise and market directly to customers via a variety of print and electronic mediums.
    • Commercial and nonprofit businesses spent approximately $150 billion on marketing, accounting for more than half of all U.S. advertising expenditures for the year.

  • Alternative Arrangements

    • However, many institutional markets are considered nonprofits, such as churches .

  • Selecting Target Markets

    • Institutional markets- Another important market sector is made up of various types of profit and nonprofit institutions, such as hospitals, schools, churches, and government agencies.

  • What Are Markets

    • The institutional market is made up of various types of profit and nonprofit institutions, such as hospitals, schools, churches, and government agencies.