commercialization

Examples of commercialization in the following topics:

• Three Commercial Formats

• Presenting Commercial Concepts Effectively

• Analyzing Commercial Effectiveness

• The Strength and Weaknesses of TV Commercials + Video Ads

• Creating, Storyboarding, and Writing Strategy-Based Commercials

• Commercialization

  • It has survived the development process and it is now on the way to commercial success (if all goes well, that is!).
  • 'Commercialization' is the process or cycle of introducing a new product or production method into the market.
  • Commercialization of a product will only take place, if the following three issues are satisfied:
  • When a plan is in place for each of these three issues, then the commercialization process may begin .
  • Describe the three steps that must be implemented during the commercialization of new products

• Social Marketing

  • Social marketing is sometimes seen only as using standard commercial marketing practices to achieve non-commercial goals.
  • This is an oversimplification, as the primary aim of social marketing is social good, while in commercial marketing the aim is primarily financial.
  • Increasingly, social marketing is being described as having "two parents" - a "social parent," i.e., social sciences and social policy; and a "marketing parent," i.e., commercial and public sector marketing approaches.

• Consumer Influence

  • Some television commercials feature a song or jingle that listeners soon relate to the product.
  • The Budweiser Frogs are three life-like puppet frogs named "Bud", "Weis", and "Er", who began appearing in American television commercials for U.S.
  • The commercial is one of the most popular international beer and alcoholic beverage advertising campaigns.
  • Airtime is purchased from a station or network in exchange for airing the commercials.
  • An infomercial is a long-format television commercial, typically five minutes or longer.

• Global Marketing and the Internet

  • The Oxford University Press defines global marketing as "marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives. " The emergence of the Internet in the early 1990s and its gradual commercialization through the early 2000s would coincide with the globalization of media and cultural products.
  • Brands around the world have since attempted to take advantage as well as keep abreast of the commercial, technological, and cultural trends around Internet marketing.

• Targeting Consumers Where They Spend Time

  • The World Wide Web has become a key commercial center, and thus, an increasingly important place where companies target potential customers.
  • Besides the rapid adoption of Internet technologies among consumers and businesses, the world is now seeing a generation of people born after the emergence of the commercial web come into adulthood.