research

Sociology

(noun)

Diligent inquiry or examination to seek or revise facts, principles, theories, and applications.

Related Terms

  • pseudonym
  • conflict of interest
  • confidentiality
Accounting

(noun)

Diligent inquiry or examination to seek or revise facts, principles, theories, and applications; laborious or continued search after truth.

Related Terms

  • ROI
  • development
  • intangible
  • incur

(noun)

Research is original and planned investigation undertaken with the prospect of gaining new scientific or technical knowledge and understanding.

Related Terms

  • ROI
  • development
  • intangible
  • incur
Writing

(noun)

Diligent inquiry or examination to seek or revise facts, principles, theories, applications, et cetera; laborious or continued search after truth.

Related Terms

  • research plan
  • brainstorming
  • source
  • research paper
  • topic
  • subject

(noun)

Pursuit of information, such as facts, principles, theories, applications, etc.

Related Terms

  • research plan
  • brainstorming
  • source
  • research paper
  • topic
  • subject

Examples of research in the following topics:

  • Plan the Research Design

    • The research design is a framework or blueprint for conducting the marketing research project.
    • Conducting exploratory research, precisely defining the variables, and designing appropriate scales to measure them are a part of the research design.
    • A research design is a framework or blueprint for conducting the marketing research project.
    • The research plan outlines sources of existing data and spells out the specific research approaches, contact methods, sampling plans, and instruments that researchers will use to gather data.
    • Describe the formulation of research design within the context of the marketing research process
  • Primary Market Research

    • Primary research consists of the collection of original primary data.
    • The term primary research is widely used in academic research, market research and competitive intelligence.
    • Addresses specific research issues as the researcher controls the search design to fit their needs
    • Compared to secondary research, primary data may be very expensive in preparing and carrying out the research.
    • All research, whether primary or secondary, depends eventually on the collection of primary research data.
  • Conducting Research

    • How you conduct research depends upon the topic you are researching.
    • Basic research is meant to increase your general knowledge about a subject.
    • Sometimes, though, you have a more specific goal that requires special research practices.
    • Applied research is used to solve practical problems.
    • The specialized manuscripts stored here are for special or unusual research purposes.
  • Researching Using Digital Media

    • The field of Internet research is relatively new and evolving.
    • Online research methods enable researchers to use increasingly sophisticated digital tools to collect data via the Internet.
    • Thus, the practice is also referred to as Internet research, Internet science, or iScience.
    • Many of these online research methods are related to existing research methodologies, but re-invent and re-think them within the scope of digital technologies, rules and media associated with the internet.
    • Specific types of research methods that incorporate digital media include:
  • Experimental Research

  • Step 1: Researching

  • Primary and Secondary Research

  • Defining Objectives and Formulating Problems

    • Defining the problem and research objectives is the first step involved in the marketing research process.
    • While research is always influenced by the researcher's research philosophy, it should be free from the personal or political biases of the researcher or the management.
    • Define the problem and research objectives.
    • There are three types of objectives that can be deployed in marketing research:
    • Outline objectives and problems as part of the marketing research process
  • Descriptive Research

    • Research studies that do not test specific relationships between variables are called descriptive studies.
    • Descriptive research is distinct from correlational research, in which psychologists formally test whether a relationship exists between two or more variables.
    • Experimental research goes a step further beyond descriptive and correlational research and randomly assigns people to different conditions, using hypothesis testing to make inferences about how these conditions affect behavior.
    • Correlational and experimental research both typically use hypothesis testing, whereas descriptive research does not.
    • Descriptive research can be used to gain a vast, if often inconclusive, amount of information.
  • Researching Consumer Markets

    • An example of the government researching consumer markets is the US Census.
    • Advertising research is a specialized form of marketing research conducted to improve the efficacy of advertising.
    • Primary research is conducted from scratch.
    • Secondary research already exists since it has been collected for other purposes.
    • Secondary research costs far less than primary research, but seldom comes in a form that exactly meets the needs of the researcher.
Subjects
  • Accounting
  • Algebra
  • Art History
  • Biology
  • Business
  • Calculus
  • Chemistry
  • Communications
  • Economics
  • Finance
  • Management
  • Marketing
  • Microbiology
  • Physics
  • Physiology
  • Political Science
  • Psychology
  • Sociology
  • Statistics
  • U.S. History
  • World History
  • Writing

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