persuasive speech

(noun)

A persuasive speech makes a convincing case for its position or viewpoint.

Related Terms

  • informative speech
  • commemorative speech

Examples of persuasive speech in the following topics:

  • Persuasive Speeches

    • In a persuasive speech, a speaker attempts to persuade the audience to adopt his/her position in relation to a topic.
    • A persuasive speech can be seen in the image where William Jennings Bryan gives a campaign speech.
    • The purpose of a persuasive speech is to convince the audience to adopt the speaker's perspective on a given topic.
    • The core of a persuasive speech is pathos: appealing to and resonating with the audience's feelings and emotions.
    • In addition to pathos, persuasive speeches contain appeals to ethos and logos.
  • Persuasive Speeches on Questions of Value

    • In persuasive speeches on questions of value, we argue something is right or wrong, moral or immoral, or better or worse than another thing.
    • In this unit, our focus will be on persuasive speeches of value.
    • Persuasive speeches on questions of value imply certain actions, but they are not a call to action.
    • When analyzing any type of persuasive speech, you should ask yourself the following questions:
    • How does the structure of the speech help the speaker to make the argument?
  • Persuasive vs. Informative Speaking

    • Informative and persuasive speeches differ in what they want the audience to walk away with: facts or an opinion.
    • Informative (or informational) and persuasive speaking are related, but distinct, types of speeches.
    • Like informational speeches, persuasive speeches use information.
    • Persuasive speeches may use some of the same techniques as informational speeches, but can also use emotions to convince the audience.
    • A sales pitch is one example of a persuasive speech.
  • The Goals of a Persuasive Speech: Convincing, Actuation, and Stimulation

    • Persuasive speeches can be designed to convince, incite action, or enhance belief by the audience.
    • The overall goal of a persuasive speech is for the audience to accept your viewpoint as the speaker.
    • Persuasive speeches can be designed to convince, actuate, and/or stimulate the audience.
    • For example, suppose you are giving a persuasive speech claiming that Coke is better than Pepsi.
    • Persuasive speeches can also be used to enhance how fervently the audience believes in an idea.
  • Defining a Persuasive Speech

    • Persuasive speeches aim to convince the audience to believe a certain view.
    • An example of a persuasive speech is a sales pitch.
    • Using an attention grabbing device is a powerful way to begin a persuasive speech.
    • The effectiveness of a persuasive speech also depends on factors beyond the words of the speech.
    • Audience analysis is an important factor when giving a persuasive speech.
  • Informative vs. Persuasive Speeches

    • Many speeches will contain elements of both informative and persuasive speeches.
    • A persuasive speech may discuss the pros and cons of Roe v.
    • As noted above, all persuasive speeches will be informational in nature, but not all informational speeches may be persuasive.
    • This specific speech makes it clear that a speech can combine the features of informative and persuasive speeches.
    • The State of the Union is an example of a speech that combines elements of persuasive and informative speeches.
  • Sample Persuasive Speech

    • The main purpose of persuasive speaking is to change, reinforce, or instill the attitudes, beliefs, and values of the audience.
    • There are no formal rules on what topics, formats, or viewpoints qualify as persuasion.
    • However, most persuasive speeches are based on policies that require the acknowledgement and support of governments, public bodies, organizations, and constituents .
    • Although his speech is often described as one of the greatest persuasive speeches of modern times, the large peacetime military budgets established during his administration have continued for half a century.
    • You can listen to the full audio of Eisenhower's speech here:
  • Practical Tips for Speaking in Non-Academic Settings

    • Two types of speeches given in non-academic settings are entertainment speeches and persuasive speeches.
    • Persuasive speeches may be given as part of a political campaign or at a charity event.
    • To be as persuasive as possible, a speaker needs to understand some basic information about persuasion:
    • Focus on the end result of your speech when preparing - all parts of your speech should focus on the end goal of your persuasive topic.
    • This is particularly important for persuasive speeches requiring a quick action by the audience.
  • Speeches for Special Occasions

    • Some special occasions require speeches which will be different than a speech that intends to inform or persuade an audience.
    • As the name implies, special occasion speeches are speeches that are given on special occasions.
    • Special occasion speeches are usually shorter than informative or persuasive speeches.
    • Special occasion speeches might inform the audience.
    • Differentiate a special occasion speech from an informative or persuasive speech
  • The Ethics of Persuasion

    • Not all persuasion is ethical.
    • Furthermore, some methods of persuasion are wholly written off as unethical.
    • Ethical persuasion has a series of common characteristics that are missing in unethical persuasion.
    • Ethical persuasion seeks to achieve the following three goals:
    • An ethical persuasive speech must have all of the following components:
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