motive

(noun)

An incentive to act; a reason for doing something; anything that prompted a choice of action.

Related Terms

  • Motivated sequence
  • motivation

Examples of motive in the following topics:

  • The Importance of Motivation

    • Generally speaking, motivation is what energizes, maintains, and controls behavior.
    • There is no downside—i.e., the opportunity cost of motivating employees is essentially zero, assuming it does not require additional capital to coach managers to act as effective motivators.
    • There are four sources of motivation.
    • The three internal motives are needs, cognitions, and emotions.
    • The fourth source consists of external motives.
  • Incentive Theory of Motivation and Intrinsic vs. Extrinsic Motivation

    • In general, motivators provide some sort of incentive for completing a task.
    • In addition to biological motives, motivations can be either intrinsic (arising from internal factors) or extrinsic (arising from external factors).
    • Incentive theory argues that people are primarily extrinsically motivated—meaning that most motivations stem from extrinsic sources.
    • The extrinsic motivator is outside of, and acts on, the individual.
    • For instance, some data suggest that intrinsic motivation is diminished when extrinsic motivation is given—a process known as the overjustification effect.
  • Defining Motivation

    • Motivation describes the wants or needs that direct behavior toward a goal.
    • Motivations are commonly separated into drives and motives.
    • You are intrinsically motivated to cook.
    • Sometimes, intrinsic motivation can diminish when extrinsic motivation is given—a process known as the overjustification effect.
    • Define motivation in terms of drives, motives, and intrinsic vs. extrinsic motivators
  • Temporal Motivation Theory

    • Temporal motivation theory emphasizes the impact of time and deadlines on our motivation to complete tasks.
    • Temporal motivation theory (TMT) is an integrative motivational theory developed by Piers Steel and Cornelius J.
    • In this equation, motivation is the desire for a particular outcome.
    • However, as the study period diminishes from several weeks to several days, the motivation to study will surpass the motivation to socialize.
    • Temporal motivation theory argues that motivation is heavily influenced by time.
  • Motivating Listeners

    • We can divide our motives into two basic types: internal, intrinsic and external or extrinsic motives.
    • There is no a clear cut distinction between intrinsic and extrinsic motives.
    • Some are more intrinsic than others, but basically, a motive or motivator is extrinsic if someone controls the means or directs you to satisfy the need or desire.
    • Now we can apply this knowledge to motivate our listeners.
    • This is a strategy for organizing a speech using motives.
  • Introduction to Motivation

    • There are many approaches to motivation: physiological, behavioral, cognitive, and social.
    • Conceptually, motivation should not be confused with either volition or optimism.
    • Motivation is related to, but distinct from, emotion.
    • The Hawthorne studies found that employees are not motivated solely by money but motivation is linked to employee behavior and their attitudes.
    • Motivation theories often use the metaphor of a carrot dangling from a stick to describe how people are motivated to achieve goals.
  • Herzberg's Two-Factor Theory

    • According to Herzberg, intrinsic motivators and extrinsic motivators have an inverse relationship.
    • This is to say that intrinsic motivators tend to inspire motivation when they are present, while extrinsic motivators tend to reduce motivation when they are absent.
    • Extrinsic motivators (e.g., salary, benefits) are expected and so will not increase motivation when they are in place, but they will cause dissatisfaction when they are missing.
    • Intrinsic motivators (e.g., challenging work), on the other hand, can be a source of additional motivation.
    • Analyze Frederick Herzberg's perspective on motivating employees through his Two-Factor Theory (also known as Motivation-Hygiene Theory)
  • Motivation

    • Motivation can originate from oneself (intrinsic) or from other people (extrinsic).
    • Intrinsic motivation is based on taking pleasure in an activity, while common extrinsic motivations are rewards, like money.
    • However, motivation is ultimately linked to emotion.
    • Intrinsic motivation has been studied since the early 1970s.
    • External, or extrinsic motivation comes from outside of the individual.
  • Classical Theory of Motivation

    • Maslow's theory is one of the most widely discussed theories of motivation .
    • The American motivation psychologist Abraham H.
    • According to him, people are motivated by unsatisfied needs.
    • We can relate Maslow's Hierarchy of Needs theory with employee motivation.
    • The factors that motivate people can change over their lifetime, but "respect for me as a person" is one of the top motivating factors at any stage of life.
  • Stimulating Demand

    • For brands to successfully stimulate consumer demand, they must understand consumer needs and motives.
    • Motives produce goals, which can be positive or negative for the individual.
    • The difficulty of defining motives and dealing with motivation in consumer research accounts for its limited application in marketing.
    • For the most part, the research in motivation involves benefit segmentation and patronage motives.
    • To stimulate demand, brands must first understand the needs and motives of consumers.
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